4 metrics that help you understand changes in Instagram followers geography

How many subscribers from your city? Where is my audience located? In what city last advertizing campaign was more successful?
Sometimes Business needs to track its presence in particular geography area.

We implemented 4 bar charts that help you understand changes in countries and cities on your followers.

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Important! Some accounts may not be tracked due to last Instagram API changes.

Last days Instagram rolled out new API update that affect many third party services. Many people can’t connect their Instagram accounts and Facebook  pages to services.

Please check your accounts and ensure you have data for last days!
You can fix or prevent this issue for your accounts by reauthenticating your Facebook account in our service.
To do that please proceed following simple steps:

  1. Open “Add Report” page as if you want add new account to tracking.

2. Click on “I want to connect another Facebook account

3. Use “Continue with Facebook” button to reauthenticate your account.

You will be redirect to Facebook for confirmation and after that redirected back to Smartmetrics. Problem is fixed for account.

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PDF Report for your Instagram Account or Hashtag

Recently we launched PDF export. Now you can export analytics data for Instagram account or Hashtag to PDF (completely optimised for print).

instagram analytics account export to pdf

PDF export is white-labled, it means you can change copyright “powered by smartmetrics.co” to anything what you want, e.g “Made by MyAgency”.

instagram analytics tag export to pdf

Check out PDF examples for account and hashtag.

By the way, you can generate PDF reports and send to your customers right from our online app.

instagram analytics pdf export

The best 5 Instagram analytics tools in 2017

Looking for Instagram Analytics? We collected top 5 tools you should try in 2017. All of this tools specialise on Instagram analytics only.

1. Smartmetrics.co

Statistic and analytics for Instagram. Smartmetrics works with account and hashtags. It provides the most detailed analytics on the market. Tracking of competitors is also available.

instagram followers 2016


hashtag geo


Pricing: Free for small accounts (up to 1000 post + followers), starting from $9
Free trial: 7 day.

2. Justmetrics.net

Another good account analytics. This tool provide not so many metrics but check status of your account every hour. Price is $9 fixed and not depends on size of your account.


Pricing:  $9
Free trial: 7 day

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Instagram Hashtag Tracking. Complete Guide.

This week we launched Instagram Hashtag Analytics. Hashtag analytics allows you to track brand or advertising campaign with certain hashtag.

Why hashtags are so important?

Hashtags attract more people to your content and increase engagement rate of your posts. Posts with hashtags get 50-70% more likes and comments. Also hashtags is a way of categorisation of content in social networks like Instagram and Twitter. Search engine inside of Instagram is based on hashtags so adding hashtags you are increasing discoverability of your posts.

Instagram Search and Hashtags

Who needs hashtag analytics?

– Brands
– Advertising agencies
– Anybody who uses hashtags for their business

More 75% people on Instagram use hashtags. Tracking of hashtags allows you increase your performance and get more insight into your audience.

Which metrics of hashtag are the most important to track?

1. Count of public posts

Count of public posts shows a dynamic of growth: more post means more impressions. But only count of public posts does matter. Posts on private accounts are hidden from anyone searching media by your hashtag (or associated hashtags). Instagram shows only total count of posts, including private and public posts:

instagram posts on hashtags

Hashtag Analytics tools like smartmetrics.co show you real count of public posts with dynamic of change:

smartmetrics public hashtag posts

You can see that Instagram cares of content and removes spam bots and spam posts about once per two weeks:

instagram hashtag clearing

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Instagram released official app for Windows

Official Instagram client is available for Windows 10!
Now you can watch your timeline, stories and use direct messages on PC.

instagram for windows

Nevertheless, this application has one important restriction: you can post images only from device with camera, so posting is available only from notebooks transformers ant tablets running on Windows 10.