Instagram 2017 Business Trends

Here are my thoughts and ideas about 2017 and Instagram. There is a lot of interesting stuff to look forward to.
I am no prophet and cannot foresee what life will become in a couple of months. No one could have imagined the dynamic growth of Instagram in 2016 and the number of novelties it introduced. In this article I only express my personal opinion without claiming monopoly on the truth.

Any novelty in social media has two levels:
‐ its advantages for business
‐ the way it changes the lives of average users.

I mention it because this article is aimed at the representatives of business and bloggers and does not cover user experience. Well, let’s get started.

6 main Instagram tendencies in 2017:

  1. Video content
  2. Working on engagement rate
  3. Reduced MF/ML efficiency
  4. Increased value of the bloggers
  5. Statistics everywhere
  6. Development of business functions

Now let’s talk about it in more detail.

Continue reading “Instagram 2017 Business Trends”

Instagram released official app for Windows

Official Instagram client is available for Windows 10!
Now you can watch your timeline, stories and use direct messages on PC.

instagram for windows

Nevertheless, this application has one important restriction: you can post images only from device with camera, so posting is available only from notebooks transformers ant tablets running on Windows 10.

Instagram 2016. Results of the Year.

Year 2016 was efficient for Instagram and their users. In this last day of 2016 year we want to remember all important events and collect some result.

Audience growth.

Audience of Instagram is growing consistently. Instagram has 600M monthly active users in December. The growth is +100M active users for last half of a year.

Instagram growth

Continue reading “Instagram 2016. Results of the Year.”